The complete data & measurement ecosystem
Phokus’ unique ecosystem of products works in two ways. It centralises all key data sources helping you unlock transformative insights to make informed decisions and maximise commercial outcomes. It also provides essential measurement tools enabling a 360 view of brand partnership performance and asset valuation.
Data Products.
Solutions to unlock insights and amplify revenues.
Centralise every data point in your business to improve business processes and commercial outcomes. Discover unifies, organises, segments and interrogates data in real-time, providing a complete 360 view of your customers with business specific dashboards and reporting revealing clear trends and insights.
Manage your complete sales cycle with comprehensive pipeline tracking, aftersales fulfilment and intelligent inventory management. Clozer provides you with a centralised view of prospective leads and interactions, revenue projections and asset utilisation to maximise conversion and partnership deliverables.
Solutions to unlock valuations and maximise ROI.
Real-time transparent social media valuation that doesn't cost the earth. Social delivers faster analytics and insights helping you to provide partners with valuations as they happen, and data driven business cases that matter. Quickly and accurately reveal the true value of your social assets and maximise ROI.
Track your global digital footprint, in both imagery and written content, to provide realistic and holistic valuations. Powered by global AI media listening tools, News is the next generation in digital measurement, revealing global brand reach and insights to maximise ROI for you and your partners.
Provides rapid broadcast performance metrics and valuations of brand partners screen time. Using our innovative AI and Machine Learning driven technology, Broadcast delivers real-time brand performance values with automated reporting and comprehensive actionable insights.
How Our
Products Help
When combined, our suite of products create a powerful and holistic ecosystem which empowers you to harness your own data, unlock transformative insights and maximise business outcomes.
Phokus has been designed to house everything under one roof. We can provide a complete solution or alleviate gaps to ensure you get what you need, when you need it, without compromise.
Simplify Data
Centralise and distil your complex data points into clear, digestible and actionable insights
No Guesswork
Streamline your processes, make informed decisions and optimise consumer engagement
Fast Delivery
Essential measurement tools providing you with real-time valuations and performance metrics
Apples vs Apples
We provide transparent real-world valuations, based on transparent real-world metrics
“The industry has long been calling out for an alternative solution to overcomplicated valuations, delayed reports and a lack of transparency. Phokus now gives us complete visibility of our assets, enabling us to provide real time insights and valuations for our partners with confidence.”
Chris Yeo
GM Commercial - Wellington Hurricanes